Coaching options

Choose your level of support.

Every path follows the same method: access the position, own it with strength and control, then express it through athletic movement. What changes is how much feedback, adjustment, and personalization you receive.

Apply for coaching ↗

Ways to train

A clear path at every level.

Begin with a focused eight-week plan through Catalyst Launch, or build the entire process around your body, goals, schedule, and training history through ongoing one-on-one coaching.

Personalized coaching · Eight weeks

Catalyst Launch

$399 / 8 weeks

Receive a personalized eight-week TrueCoach plan. Justin identifies the highest-value priorities and organizes them around your starting point, schedule, and equipment.

  • Individual assessment and priority map
  • Personalized eight-week TrueCoach program
  • Three form-feedback submissions
  • One planned Week 4 adjustment
  • Program-related messaging support
One $399 payment · Does not renewBegin with your assessment, intake, and baseline
Apply for Catalyst Launch
Ongoing coaching · High-touch

One-on-one coaching

$399 / month

An ongoing coaching relationship with deeper support, accountability, regular form review, and programming that continues adapting as your performance, constraints, and goals change.

  • Fully personalized evolving programming
  • Weekly check-ins and progress monitoring
  • Regular form review
  • Ongoing messaging support
  • Kickoff and optional monthly check-in call
$399 monthly · $2,295 for 6 months · $4,389 for 12 monthsBegin with intake, baseline, and a private kickoff
Apply for coaching
Client resultMore stories ↗

Training with Justin is targeted, highly personalized, and built around my pace, strengths, and needs. By focusing on my weakest and least-developed areas, I feel stronger overall.

Deidra J., 48

Choose the coaching relationship

A focused plan or ongoing coaching.

Catalyst Launch gives you a personalized plan with support for that assigned plan. Performance Catalyst 1:1 gives you an ongoing coaching relationship with deeper support, accountability, and continuous adaptation.

SupportCatalyst LaunchPerformance Catalyst 1:1
Price

$399 one time

$399 per month

Duration

One defined eight-week coaching block

An ongoing coaching relationship

Initial assessment

Intake and requested baseline videos

Detailed intake, requested baseline videos, and a 30-minute kickoff call

Programming

One personalized eight-week TrueCoach program

Personalized programming that continues evolving

Program adjustments

One planned adjustment around Week 4 to the existing goal, plus reasonable exercise substitutions—not a new-goal rebuild

Adjustments whenever progress, recovery, schedule, equipment, or goals require them

Form feedback

Three submissions, with up to three exercises per submission; requested baseline videos do not count

Regular form review throughout coaching

Messaging support

Questions and support must relate to your Catalyst Launch plan; replies within two business days, Monday through Friday

More direct, ongoing support for training, technique, accountability, and broader goals

Check-ins and calls

No scheduled check-in calls

Weekly check-ins plus the ability to schedule one 20-minute check-in call each month

Accountability

Complete the plan independently with support for the assigned work

Progress is monitored throughout the coaching relationship

Training education

Explanations needed to understand and complete your Catalyst Launch plan

Deeper discussion of training theory, methods, and long-term development

Additional goals and skills

Focused on the goals established during intake

Additional goals and advanced skills can be addressed as coaching progresses

End of service

Concludes after Week 8 with a written next-step recommendation and the option to continue into 1:1

Continues through the initial term, then monthly until canceled

Catalyst Launch provides personalized programming with support for the assigned eight-week plan. One-on-one coaching is the ongoing relationship for clients who want more support, accountability, broader discussion, and programming that keeps evolving.

Start with the goal

Define the goal.
We’ll build the capacity.